Packaging

Packaging

The Psychology of Display Packaging

There are always items on display in retail stores. Many of these are set at eye level for the average customer. Companies that invest in...

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Packaging

Package Branding for Market Share

Many companies start small and offer only a single product. They design their packaging to make their product easy to identify in their part of...

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Packaging

A Variety of Packages

Products come in many different shapes and sizes. Each one requires packaging if it needs to be shipped over any type of distance. The purpose...

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Packaging

Competing For Market Share

Products that are bright, colorful and attractive are more likely to be noticed by consumers. The retail market contains many companies that vie for their...

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